Website Design & Redesign Services - Fun4business Calgary

"Building a website is a journey of transformation."

Website Design & Redesign Services - Fun4business Calgary

"Building a website is a journey of transformation."

website (re)design services

Creative Journey

Building your new website

Your website is the culmination of key ingredients such as your logo, text and images. But let’s dig a bit deeper. Consider the following higher design principles: flow, resonance, value, and functionality. Every online business owner should carefully consider these elements when redesigning his or her website. However, integrating them into your site can be a bit tricky.

Does your website flow together? A good website leads its users through the content in a deliberate order and drives to a Call To Action (CTA).

Does your website resonate with your target audience? When successful, your perfect customers just “get” you, enjoy your tone and voice and feel like you are talking directly to them.

Giving away value is a central part of the latest trend in websites. Ask yourself what you can provide in terms of information, services and products that your audience really wants. Allison at Fun4business can help you with this process.

There has never been a better time to redesign your website. Technology has taken giant strides over the past couple of years. Adding advanced capabilities that will facilitate how you do business is easy. Make a list of your dream requirements. 

Creative Process & Problem Solving

Website design falls in the creative realm. This means it requires a different development approach infused with brainstorming, experimentation and allowing multiple iterations. It comes together better with room to breath, make mistakes, and continuous refinements to hone in on your truest online identify.

be yourself

"I first realized there was something missing in my own site design when it didn't match my own preferences and favourite websites. My website could be described as generic and lacking in personality. However, my favourite influencers have very strong, outspoken and colourful websites. They aren't afraid to be themselves and exude confidence.

"It turns out it takes guts to be yourself online. Before you can do this, you need to know yourself, who you serve and what you do and do not do. It's easy to be generic. It's difficult to put a stake in the ground and say, apologetically, 'This is who I am.'"
Allison Kessler pic
Allison Kessler
Founder of Fun4business

What’s another word for “Generic”?

Oh yeah: “Boring”

Be An Engaged & Responsible Website Owner

Many business website owners are removed from their website. They treat it more like a responsibility that the designer will take care of for them. 

"Lately, many business owners come to me to take over their website maintenance and they don't know if their site is powered by a content management system (CMS), like WordPress, and they have no idea what the login is. They've never logged in before. Not only does this show a lack of interest in their own website, but also opens up their site to security risks."

Allison @ Fun4business

It’s time to get to know your website. By scheduling even a quick introductory website training session, you’ll feel much more comfortable with your website.

Get started on your web project!

Get started on your website today by working with Allison – that’s me! – at Fun4business.

I offer free 15-min consultations and 60-min strategy sessions, or request a quote for your web project.

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