WP Updates Case Study #1

If you have a WordPress website, it’s more important than ever to protect your investment.

The top 3 reasons are:

  1. WordPress websites are continually under attack by hackers and spammers. There’s many things your web designer can do to “harden your code” and secure your website. 
  2. WordPress development is lightening fast. New code and plugins are being rolled out, and the old an unsupported is being retired. 
  3. The longer you let your website go, the more complicated it will be to update it. You run the risk of having to throw it out and start over with a new design, as opposed to being able to extend the life of your website build. 

If you own a WordPress website and are worried about it, check out our comprehensive WP Backups and Updates Service Plans here. How much would you pay for a little website peace of mind?

Recent Case Study

Here’s a summary of what happened to our newest client and why they came to us. 

The Problem

A new client recently came to us because their website wasn’t working right anymore. Specifically, all of the icons on the front-end of the website weren’t displaying. For example, the little email and phone icons weren’t displaying and were instead displaying the “broken image” square. Not only that, but all of their services were assigned a particular image and none of them were showing up either. FYI, a popular example of font icons that websites typically use is Font Awesome icons

The weird thing was, though, that the icons were working correctly in the back-end of the website. It’s exactly this kind of an issue that can throw a website owner for a loop if they are managing their own website and have no idea why this happened and how to fix it. At this point, it’s time to call in the WordPress Experts. 

The Assessment

Fun4business started with a complete website audit and discovered that the main problem was that the website was so out of date that we were surprised there weren’t more issues with it. For example, if you designed your website in 2013, and didn’t bother with the updates, upgrades or optimizations, it slowly falls into disrepair, and there’s multiple elements that need to be addressed. 

Our recommendations included the following general fixes to return the WordPress website to its fully updated, upgraded and optimal state. Until these items are addressed, trying to pinpoint the source of the icons problem is futile.  

ALL FIXED

Well, what do you know, the problem disappeared as we completed all of the recommendations. The icons were working good as new!

This really was a case of a neglected website finally triggering a front-end error that could no longer be ignored by the client. We were very happy that we could easily fix this issue for our new client and that their older website was now in fantastic shape for future updates and growth. 

Our newest client says...

"Thank you for cruising through this! I could have legitimately never done this without you hahaha!!"

Protect Your Investment

If you have a WordPress website that is outdated, neglected or broken, it's time to call in the professionals.

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Picture of Allison Kessler
Allison Kessler is a Canadian entrepreneur and has been web designing professionally in Canada for 20+ years. She helps you with your business website and online marketing for local business, including blogging for business, Google Business Profile, Reviews, and Search Engine Optimization (SEO). Allison's platform of choice is the WordPress content management system. She lives in Calgary Canada with her 6-year-old son Damian and is usually found outside hiking and enjoying the Rocky Mountains.

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